Pinterest

Pinterest behaves like a visual search engine. A single vertical pin can drive traffic for a year, which makes it the highest-leverage channel for anything instructional or product-led.

#Connect Pinterest

Pinterest connects with your Pinterest login.

1. Open Channels and select Pinterest → Connect.
2. Sign in to Pinterest and approve pins and boards.
3. When you post, pick the board each pin goes to.

#Limits

The composer checks these as you type, so a post that's too long for Pinterest is flagged before it's scheduled.

#What works on Pinterest

• How-to graphics
• Product imagery
• Seasonal and evergreen content

#Tips

#Design at 2:3, not 9:16

Vertical is right, but Pinterest's ratio is 2:3. A 9:16 Story graphic gets cropped.

#Write the description like a search query

Describe what the pin shows using the words people would type. That is what gets indexed.

#Re-pin your own best work seasonally

Reschedule a proven pin ahead of the season it fits and it earns traffic again.

#Avoid

• Uploading landscape or square images. They get cropped or ignored.
• Keyword-free descriptions that give the indexer nothing to work with.
• Treating Pinterest like a fast-moving feed and giving up after a week.

More on connecting accounts and scheduling posts.